Skip to content

Bootcamp

Digital Marketing

SEO, paid media, social, email and analytics. Every module ends with a real piece of portfolio work.

  • Graduates earn R220,000 – R600,000 a year
  • Certificate of completion + Google certificate
  • 9 weeks, part-time, online and live

What you will work with

SEO
  • Google Ads
  • Meta
  • Google Analytics
  • ChatGPT
  • Instagram
  • LinkedIn
  • TikTok
  • SEO
Course length
9 weeks, part-time
Requirements
Beginner friendly. No prior experience or degree required.
Certificate
Certificate of completion + Google certificate
Learning style
Online and live
Start date
28 Oct 2026
Applications close
20 Oct 2026

About the bootcamp

The Zaio Digital Marketing bootcamp is a nine-week, part-time digital marketing course with live Saturday classes. You cover SEO, paid search, social, email, GA4 analytics and AI tools, and every module ends in a portfolio piece. No experience needed.

Curriculum

What you build, module by module.

  1. 01Digital Strategy & The Modern Funnel
  2. 02Audience, Positioning & Messaging
  3. 03SEO & Organic Content
  4. 04Paid Search & PPC
  5. 05Paid & Organic Social Media
  6. 06Email Marketing & Automation
  7. 07Influencer Marketing & UGC Strategy
  8. 08Analytics, Data & Measurement
  9. 09AI Tools Integration + Capstone Presentation

Every unit, week by week

In the 2027 learner prospectus. Read it here, or download the PDF.

View the prospectus

Tools you will use

  • Google Ads
  • Meta
  • Google Analytics
  • ChatGPT
  • Instagram
  • LinkedIn
  • TikTok
  • SEO

The difference

What makes this different.

Nine weeks, evenings and weekends, ending in a campaign you present.

9
weeks
9
Modules
8
Tools

Certification support

A certificate of completion, with guided support toward the GA4 and Meta Blueprint certifications.

AI-powered learning

An AI tutor available 24/7 between classes, backed by mentors who have shipped production work.

Job readiness support

CV and portfolio reviews, mock interviews, and introductions to the companies that hire our graduates.

A campaign, not an essay

You run real campaigns and close with a capstone: the strategy, the numbers behind it, and what you would do next.

Flexible financing

Paying upfront is the lowest total price; paying monthly costs more in total. Manati finances the balance.

Where it leads

Start as a digital marketing specialist and progress toward paid media, SEO and growth marketing roles.

Outcomes

Where this takes you.

Tech career paths
  • Digital Marketing Specialist
  • Paid Media Specialist
  • Performance Marketer
  • SEO Specialist
  • Social Media Strategist
  • Email Marketing Specialist
  • Growth Marketing Associate
Maximise performance in your career
  • Brand Manager
  • Sales & CRM Manager
  • Business Owner
  • Content Strategist
  • Agency Account Manager
  • Marketing Consultant
Universal skills that enhance any role
  • Data-driven decision making
  • Audience research
  • Messaging and positioning
  • Campaign planning
  • Reporting and stakeholder communication
  • AI workflow design

Faculty

Who teaches it.

  • Instructor to be announced

    School of Business & Marketing

    Teaches

    Business development, marketing and design

  • Instructor to be announced

    School of Business & Marketing

    Teaches

    Business development, marketing and design

Tuition

What it costs, and how you pay.

Pay upfront

R19,950

One payment before you start, and the lowest total price we publish. Nothing to arrange with a lender and nothing owing while you study.

Pay monthly — flexible financing

R1,950 a month

Spread across the 9 weeks, part-time you are studying. Financed through Manati, up to 100% of tuition, so you can start without paying it all upfront. Approval is theirs, and every cost is confirmed in writing before you enrol.

Ready to start

Applications close
20 Oct 2026
Starts
28 Oct 2026

Who can apply

  • Beginner friendly. No prior experience or degree required.
Apply now

Takes about five minutes.

FAQ

Questions about the Digital Marketing bootcamp.

(01)How long is the digital marketing course and how is it taught?
Nine weeks, part-time, with live Saturday sessions plus self-paced content and weekly practical deliverables.
(02)Do I need marketing experience?
No. The bootcamp is designed for beginners, career switchers and junior marketers who want a structured, full-channel framework.
(03)What will I build?
A real, portfolio-ready deliverable each week, and a full integrated digital marketing campaign plan as your capstone.
(04)Which channels and tools are covered?
SEO, paid search, social media (paid and organic), email automation, influencer and UGC strategy, and analytics with GA4 and Looker Studio, with AI workflows throughout.
(05)Can I learn digital marketing in three months?
Yes, if the course is structured and you do the work. This bootcamp takes nine weeks part-time and has you shipping a deliverable every week.
(06)How much does the digital marketing course cost?
R19,950 upfront or from R1,950 a month.
(07)Is this course accredited?
Zaio is a QCTO-accredited Skills Development Provider. This bootcamp is a short job-skills programme, not a registered qualification; for an NQF Level 5 qualification in advertising, see the Higher Occupational Certificate: Advertiser.

Also in this school

Higher Occupational Certificate

Business Development & Enterprise Growth

School of Business & Marketing

Find, win and grow business for a company.

With 230 Credits NQF Level 5 certification

Beginner2 years

National Occupational Certificate

Entrepreneurship & Business Management

School of Business & Marketing

Start, run and grow a business: planning, money, operations and people.

With 120 Credits NQF Level 4 certification

Beginner12 months

Higher Occupational Certificate

Marketing & Advertising

School of Business & Marketing

Plan, create and run advertising campaigns across channels.

With 120 Credits NQF Level 5 certification

Beginner12 months
Apply nowSpeak to an advisor